Posts Tagged ‘advertising’

Yell to Focus on ‘Local Search’

Wednesday, February 16th, 2011

I’ve never used Yell myself, but it sounds like an interesting solution for localized searches …

Yellow Pages publisher to restructure global operation as it looks to avoid potential breach of banking covenants

Yell is to restructure its global operation and focus on owning “local search” to try to defend its business from rivals including Google and Groupon, as the embattled directories company looks to avoid a potential breach of banking covenants.

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Cloud Computing Dominates IT Priority List for 2011, Unisys Polls Show

Friday, January 28th, 2011

There certainly has been a lot of buzz about cloud computing over the last year … but so far, there doesn’t seem to be much substance behind the buzz.

Respondents to recent online polls show cloud computing as top IT investment priority for 2011, followed by support for mobile/end-user devices

BLUE BELL, Pa. – Investing in cloud computing – primarily private clouds – is a top priority for IT organizations for 2011, according to two online polls Unisys Corporation (NYSE: UIS) conducted on the Unisys.com website in recent weeks.

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Cisco: Cybercriminals Shifting Focus from Windows PCs to Non-Windows Systems and Mobile Platforms

Tuesday, January 25th, 2011

This was inevitable; as the popularity of non-Windows systems and mobile devices grows, criminals are bound to see them as a source of potential victims.

Cisco's Annual Security Report Also Finds 2010 Marks First Year Internet Spam Volume Declined

SAN JOSE, Calif. – In a major cybercrime turning point, scammers have begun shifting their focus away from Windows-based PCs to other operating systems and platforms, including smart phones, tablet computers, and mobile platforms in general, according to the Cisco® 2010 Annual Security Report, released today. The report also finds that 2010 was the first year in the history of the Internet that spam volume decreased, that cybercriminals are investing heavily in "money muling," and that users continue to fall prey to myriad forms of trust exploitation.

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Facebook Reaches 600 Million Users

Thursday, January 6th, 2011

Wow! That’s a lot of eyes … and a lot of potential advertising revenue.

Facebook, which only a couple of days ago was valued at $50bn (which seems obscene really) has now reached 600 million users worldwide.  In fact this website is now so popular that some people are saying ridiculous things about it.  Technology Blogger Paul Thurrott recently said on his podcast “I’m tired of Luddites and hold-outs. You need to be on Facebook, now. If you’re not, you do not exist.”

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The Year at Facebook – Booming Revenues, Bland Interviews

Thursday, December 16th, 2010

Two billion dollars … Now that’s a heck of a lot of advertising income!

What kind of year has 2010 been for Facebook?

Well, for one, the bottom line is booming. Facebook has smashed its targets for 2010, Bloomberg reports, with sales doubling since 2009 and set to reach $2bn by the end of the year. That puts Facebook on a par with the financial acceleration of Google, and ahead of Yahoo.

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Google Profits Up as Online Ad Sales Continue to Prosper

Friday, October 15th, 2010

When the economy slows down, advertising budget is usually just about the last thing that a company wants to cut …

World’s largest internet company reports net income up 32% in the third quarter as chief executive lauds ‘significant momentum’

Google exceeded Wall Street expectations last night by reporting net income up 32% in the third quarter.

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Phorm Posts $15.6m Loss Before Tax

Thursday, September 30th, 2010

Plenty of funding, yet no profits … lots of investor excitement for a largely irrelevant product … this story sounds like something out of the tech-bubble days of the early 2000’s.

Behaviourally targeted online advertising firm continues to burn through dwindling cash reserves at $1.8m a month

Phorm, the behaviorally targeted online advertising firm, has posted a loss before tax of $15.6m (£9.8m) in the six months to the end of June – and continues to burn through its dwindling cash reserves at $1.8m a month.

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Google TV to Launch This Year

Tuesday, September 7th, 2010

If Google can provide TV programming with interesting content, then I’m sure people will watch it … but on the other hand, if they just run the same shows that all the other stations are running, then why bother?

The new Google service will bring the web to TV screens – the announcement comes a week after a new version of Apple TV was unveiled

Google will launch its Google TV service, which it intends will bring the web to TV screens, in the US this autumn and around the world next year, its chief executive, Eric Schmidt, said today.

In its sights will be a slice of the £117bn global TV advertising market – which it will want to add to its online advertising revenues, which totalled $22.9bn (£14.94bn) in 2009.

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Virgin Media Steps Up Battle Over Broadband Speed Advertising

Thursday, September 2nd, 2010

You just can’t believe everything you read these days … especially the things that you read in advertisements.

Cable provider promises monthly average speed tally, and publishes survey claiming 93% of public support its case

Virgin Media has promised to publish its typical broadband speeds each month, as it publishes a survey suggesting that most customers find internet service providers’ advertisements misleading.

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Shareholder trading values Facebook at more than $33bn

Wednesday, August 25th, 2010

I never would have dreamed that Facebook generated that much ad revenue … especially since Facebook allows you to delete ads that you don’t want to see.

With shares selling for up to $76, investors are calculating social networking site is worth nearly twice as much as Yahoo!

Facebook is now being valued at more than $33bn (£21.3bn) as investors try to secure a stake in the social networking site in anticipation of its flotation on the US stock market.

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