Posts Tagged ‘Am I Being Tracked’

Are You being Tracked by Mobile Carrier Injected Tracking Headers?

Tuesday, September 1st, 2015

I’m so old, that I can still remember way back when the internet used to be a free and open source of knowledge, rather than simply a means to deliver more effective advertising.

Mobile Internet is still on the rise and used by hundreds of millions of people around the globe to access the Internet. Mobile advertising is on the rise as well and with it comes the desire to track users to improve its effectiveness. One way of doing that is to use data provided by mobile carriers. Back in 2014 it became known that two large mobile carriers from the United States — Verizon and AT&T — were injecting special tracking headers to mobile connections of their customers which advertisers could use to track users across the Internet by identifying them using provided data about customers.