Posts Tagged ‘search engine optimization’

Google Rolls Out Search Update to Combat Web Spam

Friday, April 27th, 2012

This is good news, but it’s only a matter of time before the spammers eventually figure out how to game this search update too …

As a webmaster, I’m often affected by updates to Google’s search algorithm. Updates that try to resolve issues with low quality sites, web spam or sites that are tampering with the system have affected websites and thus also webmasters who should not have been affected. With every Google search update there is a chance that a site gets hit that should not got hit in the first place. And got hit in this regard means that rankings drop in the search engine, which leads to reduced visits and everything that goes along with it.

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Firefox SEO Extension – Swoosty SEO Tools

Tuesday, April 12th, 2011

Here’s an interesting add-on for Firefox, that would most likely come in handy for many web designers …

SEO, or Search Engine Optimization, has become a huge part of a webmaster’s day to day work. Not of all webmasters, as it is quite possible to outsource SEO to companies. But if you are a starting webmaster, or on a tight budget, you do not have much choice but to do most of the work on your own. While it is possible to ignore SEO outright and hope for the best, you can increase your chances of running a successful website with the right optimizations and monitoring.

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Spam – Google’s Next Big Challenge

Tuesday, January 4th, 2011

If Google could figure out how to do this right, it sure would improve the quality of their search results …

The search engine is the 900-pound gorilla of its field – but optimization experts have learned to tickle the gorilla too well for its results to be useful in notable fields. Can it fight back?

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